Music city accelerator

Artist Development classes in San Francisco

Artist Development at Music City Accelerator focuses on helping emerging musicians strengthen their artistic identity, refine their creative direction, and build the foundational skills needed to grow in today’s music landscape. Rather than promising outcomes, we provide structured education, mentorship, and guided exercises that support students as they learn to define who they are as artists.

Our approach blends creative coaching, self-analysis, technical exercises, and practical frameworks. Students learn how to assess their work, understand their place in the market, communicate their identity, and develop clarity around what makes their artistry unique.

Click the icon below to enroll!

Artist Development: Branding & Identity Program

Our current Artist Development course — Branding & Identity — is designed for artists who want to develop clarity, direction, and purpose behind their sound and creative presentation.

This multi-week class blends guided instruction with self-study, feedback sessions, and structured assignments that help you examine your current work, understand your artistic influences, and build a strong creative framework.

What Students Learn in This Course:

Understanding Your Artistic Reality
Students begin by analyzing their existing work and evaluating their current skills. You’ll complete a structured self-assessment that clarifies strengths, challenges, musical direction, and areas for improvement. This exercise encourages honest reflection and helps you understand where your music fits in the current landscape.

Defining Your Artistic “Container”
Your artistic container is the combination of sound, visual language, emotional tone, and creative identity that makes your work recognizable. Through research, guided exercises, and instructor feedback, you’ll learn how to define a clear, authentic container that matches your goals and resonates with your audience.

Vision Board Development
You’ll create a three-panel vision board representing your artistic past, present, and future. This process provides insight into your influences, your current reality, and your long-term identity as a creator. Students develop an Artist Statement that connects these elements into a cohesive creative vision.

A/B Referencing and Competitive Analysis
Students learn how to compare their work to relevant artists in their space using reference tracks, industry-standard tools, and structured analysis checklists. This exercise helps clarify the technical and creative differences between your current level and professional work — offering practical direction for improvement.

Live Feedback & Group Discussion
Students participate in instructor-guided live sessions that include discussions, vision board presentations, technical demonstrations, and real-time feedback.

This class is educational in nature and does not guarantee career placement, industry opportunities, or commercial outcomes. It is designed to help artists develop understanding, clarity, and practical methods that support ongoing artistic growth.

Who This Class Is For

This class is ideal for:

  • Producers, DJs, vocalists, and musicians seeking stronger artistic direction

  • Creators who want to build a clearer visual and sonic identity

  • Artists looking for guidance on how to evaluate and refine their existing work

  • Emerging musicians who want a structured, educational approach to developing their brand and creative identity

Enrollment & Next Steps

Enrollment for Artist Development: Branding & Identity is now open! Students can explore class details, speak with an advisor, or schedule a tour to determine whether this program aligns with their goals.

Get started

Student Notice/Disclaimer: All courses offered by Music City Accelerator are for avocational and personal enrichment purposes only. We do not offer degrees, diplomas, or certificates intended to qualify students for employment. No course or program is represented to lead to job placement, licensure, or occupational credentialing.

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Sunday

Latin

Latin Sundays @The Music City Underground Live Bands & DJ Sets

Experience the vibrant rhythms and captivating melodies of Latin music as we feature live bands and electrifying DJ sets, showcasing a diverse array of genres from Brazilian Rhythms/Salsa/Cumbia/Latin Jazz/Spanish Rumba/Latin Rock/ Forró & global beats. Feel the energy as talented musicians take the stage, bringing their unique flair and passion to every performance.

Enjoy DJ sets spinning Latin Jams with Disco 80s/90s Funk/Hip Hop/Tropical Bass/Rock/Breaks & more.

Doors Open: 6 PM
Live Performances Begin: 7 PM-10PM

Tuesday

Jazz Music City San Francisco

🎷Join Us for Weekly Jazz Nights 🎶

Step into the rhythm and soul of the city at Music City SF every Tuesday for an unforgettable night of live jazz! Wheter you’re a jazz aficionado or just looking to unwind, our talented musicians will transport you through the smooth, sultry sounds of Classic Jazz, Soul Jazz, and Jazz Fusion.

Door Opens: 6 PM
Live Performance Begin: 7 PM – 10 PM

Friday

Eclectic

Eclectic Fridays @The Music City Underground

Step into the unexpected at Music City SF’s Eclectic Night, where musical boundaries are meant to be crossed! Every Friday, we bring you an exciting mix of artists, from funk to jazz, hip hop to rock, and everything in between.

Doors Open: 6pm

Live Performances Begin: 7 PM-10PM

Thursday

Hip-Hop/Soul/R&B

🎤 Hip Hop, Soul, and R&B Thursdays @ Music City Underground 🎶

Every Thursday night, dive into the heart of the underground with weekly rotating performances featuring a fresh mix of musicians, cyphers, and DJs that keep the energy alive. Whether you’re here for smooth R&B vibes, soulful vocals, or fire hip-hop beats, The Music City Underground has it all.

Doors Open: 6 PM
Live Performances Begin: 7 PM-10PM

Saturday

Tribute/Decades

Paying Tribute to All Your Favorite Artists Across the Eras!

Step into a time machine of music and let the decades take you on an unforgettable journey! Relive the hits from the ’60s to the ‘2000s with incredible tribute performances that’ll have you dancing all night long.

Doors open at 6 PM.

Performances kick off at 7 PM.

Monday

The Motown Sound

The best of Motown and soul favorites!

From timeless classics to deep cuts that defined an era, keep the dance floor alive with the irresistible rhythms and smooth sounds that made Motown legendary. Don’t miss a night of soulful vibes and nonstop energy!

Door Opens: 6 PM
Live Performance Begin: 7 PM – 10 PM

Wednesday

Rock, Folk, Blues, & Country Night

Rock, Folk, Blues, & Country at Music City SF

Experience a thrilling variety of Rock, Folk, Blues, and Country music every Wednesday night! A high-energy event featuring live bands and DJs across six stages! From rock anthems to country classics and everything in between, this night promises non-stop entertainment and unforgettable performances.

Doors Open: 6 PM
Live Performances: 7 PM – 11 PM

Deborah Barsotti
Education director deb@musiccitysf.org

More info coming soon!

Aprill Lacey
Executive Director Aprill@musiccitysf.org

A completely revamped Music City Entertainment page is on the way — stay tuned!

Music City SAN FRANCISCO: THE PODCAST

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Partners

National talent booking

Aprill Lacey is Music City SF's Talent Buyer for Major Acts, helping bring top tier talent to our storied venues for can't-miss VIP events .

Contact Aprill for booking inquiries!

national talent booking at music city

Our karaoke page is almost here! For now, use the Book Rehearsal button to book your private karaoke room!

The MCSF podcast is almost here! In the meantime, you can book our state of the art studio to record your podcast right here at Music City.

DIY is almost here! For now, please use the rehearsal booking button on the right side of this pop-up.

Bevs & bites

COMING SOON

SF MUSIC
HALL OF FAME

Visit and learn how the legends of West Coast Hip-Hop, Thrash Metal and the Psychedelic sounds of the Summer of Love came to be some of the most iconic musicins of the world!

THE GALLERY

A collection of 90+ high quality large-format photography prints, dominate the wall of the Music City Hotel hallways.

Each print is accompanied by original written tributes by prominent national writers like Ben Fong-Torres [Rolling Stone Magazine], Emma Silvers [KQED], Joel Selvin [SF Chronicle], and more. Accompanying audio tour component is included.

BRICK WALK

Amazing Names of San Francisco.

At the entrance to our building, we have put together over 300 bricks of amazing acts, venues, journalists, photographers, and other that were associated with the SF music scene over the last 60 years.

SF MUSIC
HALL OF FAME

Visit and learn how the legends of West Coast Hip-Hop, Thrash Metal and the Psychedelic sounds of the Summer of Love came to be some of the most iconic musicins of the world!

THE GALLERY

A collection of 90+ high quality large-format photography prints, dominate the wall of the Music City Hotel hallways.

Each print is accompanied by original written tributes by prominent national writers like Ben Fong-Torres [Rolling Stone Magazine], Emma Silvers [KQED], Joel Selvin [SF Chronicle], and more. Accompanying audio tour component is included.

BRICK WALK

Amazing Names of San Francisco.

At the entrance to our building, we have put together over 300 bricks of amazing acts, venues, journalists, photographers, and other that were associated with the SF music scene over the last 60 years.